This feature allows you to target your audience based on their interests and behaviors, making your ads reach more effective. You can narrow your audiences more effectively than the Ads manager.
To set up hidden interest, check out the following steps:
1.Choose the shop you want to set up hidden interest for, then click on “Manage”.
2. In the Facebook Ads section, go to the Interests page.
3. Search for the interest you want to target in the search box and choose the interests that match your target audience.
Note: To use keywords based on your interests, check out the following steps.
1.In the Facebook Ads section, click on Interest.
2.2. Search and choose your desired keywords, then click on “Apply”.
2.3.Choose the Ad campaign for which you would like to apply this feature.
2.4 . You can choose to find the interests in 2 ways: Apply to an existing Ad set or create a new campaign.
A. Click on the “Apply to ad set” button to apply the interest in an existing ad campaign.
B. Click on the “create as new campaign” button to create a new campaign.
2.5. Kaojao automatically adds your selected interest in the Ad campaign of your Ad manager.